- The Systemizer
- Posts
- Content Systems that generate 200K views in 4 days
Content Systems that generate 200K views in 4 days
How a Dubai Entrepreneur Cracked the Content Code
I just got off another call with Lewis, a successful entrepreneur based in Dubai who's built multiple businesses and recently partnered with a professional content team.
I’m helping him systemize his life and content with Notion & AI, and the call we had today were pretty value packed when it comes to content creation.

In just 4 days, his new content system generated over 200,000 views.
Not because of luck, but because of systems.
Lewis didn't suddenly become more charismatic or discover some secret algorithm hack.
He systemized his content creation process.
And the results speak for themselves.
Every piece of content Lewis creates falls into one of three categories:
Educational (80%) - Teaching his expertise
Inspiring (15%) - His journey and achievements
Engaging (5%) - Behind-the-scenes moments
Most entrepreneurs try to be everything to everyone.
Lewis picked his lane: Educational content with authentic inspiration.
No flashy car reveals. No watch collections. No "look at my lifestyle" content.
Just clean, valuable, down-to-earth education.
Because authenticity beats flashy every single time.
Here's Lewis's content creation system:
Step 1: Capture ideas via voice memo (anywhere, anytime)
Step 2: Transcribe on MacBook (built into voice memos)
Step 3: Feed transcript to AI (ChatGPT/Claude/Poppy)
Step 4: Generate scripts using proven frameworks
Step 5: Batch record similar content types together
The magic isn't in the tools.
It's in the systematic capture and processing of ideas.
Most entrepreneurs lose their best ideas because they don't have a capture system.
Lewis never loses an idea because his system works whether he's in a meeting, at the gym, or traveling.
Lewis is in a position to pay $1000’s per month for a good content team so he doesn't get stuck on the content hamster wheel. All he does is approve or edit content his team gives him.
His team handles:
Filming and editing
Platform adaptations
Scheduling and posting
Performance tracking
Every Friday, Lewis reviews the next week's content in one batch session.
One hour of strategic oversight replaces 10+ hours of execution.
That's leverage.
But what if you can’t afford to drop $5k/mo on a content team?
You make sure your systems & AI are good.
Because the same way how a team of people can save you 10h/week, so too can the right systems, AI and automation… if not more.
That’s what I’m helping him do.
Even though he has a team and they’re using systems that work and gets good results, it’s not in house.
So as a Notion consultant it’s my job to help him not just rebuild the system that the content agency uses, but make it better and integrate AI & Automation into it as well.
The goal? He gets the same amount of leverage without dealing with more people, spending more money, or relying on someone else’s systems.
This means he can hire his own team and just train them through SOPs on how to use his content system.
Lewis's content system works because it's built on three principles:
1. Systematic Capture - Never lose an idea
2. Batch Processing - Efficiency through grouping
3. Strategic Oversight - Focus on approval, not creation
Whether you're a solopreneur or running a team, these principles scale.
The goal isn't to become a content creator.
The goal is to systematize content creation so it serves your business without consuming your life.
If you want help building content systems that actually work (using Notion & AI automation), reply "Content" and I'll show you the exact frameworks Lewis and I are implementing.
Because content without systems just lead to creative burnout.
No fluff. Just systems.
Chris "The Systemizer" Punt